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Business Development and Marketing Officer

Job Summary:

The Business Development & Marketing Officer is responsible for driving business growth through strategic marketing initiatives and business development activities, including identifying new opportunities and building relationships.

Key Responsibilities:

  • Develop and implement comprehensive business development and marketing strategies to drive growth and enhance brand presence.
  • Conduct thorough market research to identify new business opportunities, customer segments, and industry trends.
  • Build and maintain strong relationships with potential clients, partners, and stakeholders to expand our client base.
  • Oversee the creation and execution of marketing campaigns across various channels to promote our services effectively.
  • Monitor and analyze the effectiveness of business development and marketing initiatives, providing regular reports and recommendations for improvement.

Qualifications:

  • Bachelor’s degree in business administration, Marketing, or a related field.
  • At least 2 years’ experience in Business Development & Marketing or a similar role.
  • Proven experience in business development and marketing.
  • Strong analytical skills with the ability to interpret market data and trends.
  • Excellent communication and interpersonal skills.
  • Proficiency in digital marketing tools and platforms.
  • Experience in the marketing and sales of Industrial and/or construction products and/or services would be an asset.

REF K.H

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